Data protection declaration
Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of
a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing
procedures below do not state otherwise.
“Personal data” is any information relating to an identified or identifiable natural person.
Server log files
You can use our websites without submitting personal data.
Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in
server log files. This stored data includes for example the name of the site called up, date and time of the request, the IP address, amount of
data transferred and the provider making the request. The processing is carried out on the basis of Article 6(1) f) GDPR due to our legitimate
interests in ensuring the smooth operation of our website as well as improving our services.
Your data may be transferred to third countries outside the EU, in particular to Canada and the USA, and processed there. The EU
Commission has issued an adequacy decision for Canada. For the USA, there is an adequacy decision of the EU Commission, the TransAtlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual
obligations that are comparable to those of the EU Commission’s standard contractual clauses.
Contact
Responsible person
Contact us at any time. The person responsible for data processing is: Anna Zharova, BTT Beauty Technology Trade, Wilhelm-Hertz-Straße 12 B, 80805 München, Deutschland, [insert phone number], [insert email address].
Proactive contact of the customer by e-mail
If you make contact with us proactively via email, we shall collect your personal data (name, email address, message text) only to the extent
provided by you. The purpose of the data processing is to handle and respond to your contact request.
If the initial contact serves to implement pre-contractual measures (e.g. consultation in the case of purchase interest, order creation) or
concerns an agreement already concluded between you and us, this data processing takes place on the basis of Article 6(1)(b) GDPR.
If the initial contact occurs for other reasons, this data processing takes place on the basis of Article 6(1)(f) GDPR for the purposes of our
overriding, legitimate interest in handling and responding to your request. In this case, on grounds relating to your particular situation,
you have the right to object at any time to this processing of personal data concerning you and carried out on the basis of Article
6(1)(f) GDPR. We will only use your email address to process your request. Your data will subsequently be deleted in compliance with statutory retention
periods, unless you have agreed to further processing and use.
WhatsApp Business
If you communicate with us via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited for this (4 Grand Canal
Square, Grand Canal Harbour, Dublin 2, Ireland; “WhatsApp”). If you have your residence outside the European Economic Area, this service
is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The purpose of the data processing is to handle and respond to your contact request. For this purpose we collect and process your mobile
phone number registered with WhatsApp and, if provided, your name and additional data to the extent provided by you. We use a mobile
device for the service, the address book of which stores exclusively the data of users who have contacted us via WhatsApp. Disclosure of
personal data to WhatsApp shall not take place unless you have already consented to this with respect to WhatsApp.
Your data are transmitted by WhatsApp to servers of Meta Platforms Inc. in the USA.
Your data may be transferred to third countries such as the USA. For the USA, there is an adequacy decision of the EU Commission, the
Trans-Atlantic Data Privacy Framework (TADPF). Meta Platforms Inc. has certified itself in accordance with the TADPF and has thus
undertaken to comply with European data protection principles.
If the initial contact serves to implement pre-contractual measures (e.g. consultation in the case of purchase interest, order creation) or
concerns an agreement already concluded between you and us, this data processing takes place on the basis of Article 6(1)(b) GDPR.
If the initial contact occurs for other reasons, this data processing takes place on the basis of Article 6(1)(f) GDPR for the purposes of our
overriding, legitimate interest in providing quick and easy communication as well as responding to your request. In this case, on grounds
relating to your particular situation, you have the right to object at any time to this processing of personal data concerning you and
carried out on the basis of Article 6(1)(f) GDPR. We will only use your personal data to process your request. Your data will subsequently be deleted in compliance with statutory retention
periods, unless you have agreed to further processing and use.
For more information on terms of service and privacy when using WhatsApp, please visit https://www.whatsapp.com/legal/#terms-ofservice and https://www.whatsapp.com/legal/#privacy-policy.
Customer account Orders
Customer account
When you open a customer account, we will collect your personal data in the scope given there. The data processing is for the purpose of
improving your shopping experience and simplifying order processing. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR
with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with
your consent up to the withdrawal. Your customer account will then be deleted.
Collection, processing, and transfer of personal data in orders
When you submit an order we only collect and use your personal data insofar as this is necessary for the fulfilment and handling of your order
as well as processing of your queries. The provision of data is necessary for conclusion of a contract. Failure to provide it will prevent the
conclusion of any contract. The processing will occur on the basis of Article 6(1) b) GDPR and is required for the fulfilment of a contract with
you.
Your data will be shared, for example, with shipping companies, dropshipping or fulfillment providers, payment service providers, service
providers for order processing, and IT service providers. We will comply strictly with legal requirements in every case. The scope of data
transmission is restricted to a minimum.
Your data may be transferred to third countries outside the EU, in particular to Canada and the USA, and processed there. The EU
Commission has issued an adequacy decision for Canada. For the USA, there is an adequacy decision of the EU Commission, the Trans-
Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual
obligations that are comparable to those of the EU Commission’s standard contractual clauses.
Evaluations Advertising
Data collection when you post a comment or a review When you comment on/review an article or post, we collect your personal data (name, email address, comment text) only in the scope
provided by you. The processing serves to allow you to comment/review and to display comments/reviews.
By submitting the comment/review, you agree to the processing of the transmitted data. The processing is carried out on the basis of Art. 6
para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the
processing carried out with your consent up to the withdrawal. Your personal data will then be deleted.
When your comment/review is published only the name you have entered will be published.
On submission of your comment/review, your IP address will also be saved in order to prevent misuse of the comment or review function and
to ensure the security of our IT systems. By submitting the comment/review, you agree to the processing of the transmitted data. The
processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by
contacting us without affecting the legality of the processing carried out with your consent up to the withdrawal. Your IP address will then be
deleted.
Website logo for Google customer reviews
The website logo for Google Customer Reviews of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) is
integrated into our website.
The integration serves to display the number and results of our reviews previously received from Google and to advertise participation in this
program. In order to display the logo on our website and to show you personalised advertisements on Google, Google uses cookies. In so
doing, among other things your IP address is processed and transmitted to Google. Your data may be transmitted to the USA. For the USA,
there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in
accordance with the TADPF and has thus undertaken to comply with European data protection principles.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
For more information on terms of service and privacy when using Google customer reviews, please
visit https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html and https://policies.google.com/privacy?hl=de
Use of the e-mail address for sending newsletters
We use your e-mail address to send you information and offers by newsletter, provided you have expressly consented to this. The data
processing serves the sole purpose of advertising. For this purpose, we process your e-mail address and any other data that you have
voluntarily provided when registering for our newsletter.
The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time without
affecting the lawfulness of processing based on consent before its withdrawal. You can unsubscribe from the newsletter at any time by using
the corresponding link in the newsletter or by sending us a message. Your e-mail address will then be removed from the mailing list. Despite
removal from the mailing list, we may continue to store your email address in a blacklist to prevent you from receiving future newsletter emails
from us. This storage takes place on the basis of Art. 6 para. 1 lit. f GDPR out of our and your legitimate interest in preventing the reuse of
your e-mail address for sending our newsletter. You have the right to object to this processing of your personal data at any time on
grounds relating to your particular situation.
Use of your email address for mailing of direct marketing
We use your email address, which we obtained in the course of selling a good or service, for the electronic transmission of marketing for our
own goods or services which are similar to those you have already purchased from us, unless you have objected to this use. You must
provide your email address in order to conclude a contract. Failure to provide it will prevent the conclusion of any contract. The processing will
be carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in direct marketing. You can object to this use of your email
address at any time by contacting us. You will find the contact details for exercising your right to object in our imprint. You can also
use the link provided in the marketing email. This will not involve any costs other than transmission costs at basic tariffs.
Use of a mobile phone number for sending text message advertisements
We use your mobile phone number exclusively for our own advertising purposes for sending text message advertisements, irrespective of any
contract processing, provided that you have expressly consented to this. The processing is carried out on the basis of Article 6 Para. 1 Letter
a GDPR with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried
out with your consent up to the withdrawal. Your mobile phone number will then be removed from the distribution list.
Shipping companies Merchandise management
Forwarding of your email address to shipping companies for information on shipping status
We forward your email address to the shipping company in the course of contractual processing, if you have explicitly agreed to this in the
order process. The forwarding is for the purpose of informing you by email on the shipping status of your order. The processing will be carried
out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us or the transport
company without affecting the legality of the processing carried out with your consent up to the withdrawal.
Use of an external merchandise management system
We use a merchandise management system in the course of order processing for the purposes of contractual processing. For this purpose
your personal data as collected in the course of the order will be sent to
easybill GmbH, Düsselstr. 21, 41654 Kaarst, Germany
Haufe-Lexware GmbH & Co. KG Ein Unternehmen der Haufe Group SE Munzinger Straße 9 79111 Freiburg
Payment service providers Credit check
Use of Klarna payment options
On our website we use the payment service of Klarna Bank AB (publ) (Sveavägen 46, 111 34 Stockholm, Sweden; “Klarna”). By selecting and
using payment via Klarna, the data required for payment processing is transmitted to Klarna in order to be able to fulfil the contract with you
with the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
Cookies may be stored that enable your browser to be recognised. The resulting data processing is carried out on the basis of Art. 6 para. 1
lit. f GDPR due to our legitimate interest in a customer-oriented range of varying payment methods. On grounds relating to your particular
situation, you have the right to object at any time to this processing of personal data concerning you.
‘Pay Later’ (invoice), ‘Pay Now’ (payment by direct debit, credit card, instant bank transfer), ‘Financing’ (instalment purchase)
For individual payment methods such as ‘Pay Later’ (invoice), ‘Pay Now’ (payment by direct debit, credit card, instant bank transfer),
‘Financing’ (instalment purchase), Klarna reserves the right to obtain credit information based on mathematical-statistical procedures using
credit agencies.
For this purpose, Klarna transmits the personal data required for a credit assessment, such as first and last name, address, gender, email
address, IP address and data related to the order to a credit agency for the purpose of checking the identity and creditworthiness and uses the
obtained information on the statistical probability of a payment default in order to reach a well-considered decision on the establishment,
performance or termination of the contractual relationship. The credit report may contain probability values (score values) which are calculated
on the basis of scientifically recognised mathematical-statistical methods and include, among other things, address data. Your legitimate
interests will be taken into account in accordance with the legal requirements. The data processing serves the purpose of a credit asessment
for contract initiation. The processing is carried out on the basis of art. 6 Par. 1 lit. f GDPR due to our overriding legitimate interest in
protection against payment default if Klarna pays in advance. For reasons that arise from your particular situation, you have the right to object
to the processing of your personal data carried out on the basis of Art. 6 para. 1 lit. f GDPR by notifying Klarna. The provision of the data is
necessary for the conclusion of the contract by means of the payment method of your choice. Failure to provide such data shall mean that the
contract cannot be concluded with the payment method of your choice.
Further information, in particular to which credit agencies Klarna passes on your personal data, can be found for Germany
at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies and for Austria
at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/credit_rating_agencies.
General information about Klarna can be found for Germany at: https://www.klarna.com/de/ and for Austria at https://www.klarna.com/at/. Your
personal data will be treated by Klarna in accordance with the applicable data protection regulations and as specified in Klarna’s data
protection policy for Germany at: https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy and for Austria
at: https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy.
Cookies
Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or by the user’s internet browser on their
computer system. When a user calls up a website, a cookie may be saved on the user’s operating system. This cookie contains a
characteristic character string which allows the browser to be clearly identified when the website is called up again.
Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings
in your internet browser, you can be notified before the setting of cookies and you can decide whether to accept this setting in each individual
case as well as prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be
deleted at any time. We would, however, like to point out that this may prevent you from making full use of all the functions of this website.
Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en
Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-
2a946a29ae09
Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac
technically necessary cookies
Insofar as no other information is given in the data protection declaration below we use only these technically necessary cookies cookies to
make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change
and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to
be recognised again after a page change.
The use of cookies or comparable technologies is carried out on the basis of Art. 25 para. 2 TDDDG. Processing is carried out on the basis of
art. 6 (1) lit. f GDPR due to our largely justified interest in ensuring the optimal functionality of the website as well as a user-friendly and
effective design of our range of services.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR, for reasons relating to your
personal situation.
Use of Consentmanager
Our website uses the consent management tool Consentmanager from Consentmanager AB (Håltegelvägen 1b, 72348 Västerås, Sweden;
“Consentmanager”).
The tool enables you to grant consents to data processing via the website, in particular the placing of cookies, and to make use of your right of
revocation for consents already granted.
The processing of data serves the purpose of obtaining necessary consents for data processing and to document these, thereby complying
with statutory obligations.
Cookies may be deployed for this purpose. In this process the following information, inter alia, can be collected and transmitted to
Consentmanager: Date and time of the page retrieval, information on the browser and device you are using, anonymised IP address, opt-in
and opt-out data. This data will not be forwarded to other third parties.
The data processing is carried out on the basis of Article 6(1)(c) GDPR to comply with a legal obligation.
More information on data protection at Consentmanager can be found at: https://www.consentmanager.net/privacy.php
Use of CookieBot
On our website, we use the consent management tool Cookiebot from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark; “Cookiebot”).
The tool enables you to give your consent to data processing via the website, in particular to set cookies, as well as to make use of your right
of revocation for consents already given. The data processing serves the purpose of obtaining and documenting necessary consents to data
processing and thus to comply with legal obligations. Cookies may be deployed for this purpose. The following information may be collected
and transmitted to Cookiebot: anonymous IP address, date and time of consent, URL from which consent was sent, anonymous, random,
encrypted key, consent status. This data will not be passed on to any other third parties.
The data processing is carried out on the basis of Article 6(1)(c) GDPR to comply with a legal obligation.
For more information about Cookiebot’s privacy policy, please visit: https://www.cookiebot.com/de/privacy-policy/
Analysis Advertising tracking
Use of Google Analytics 4
We use the Google Analytics web analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland;
“Google”) on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. To this
end, Google will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website,
compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.
In this context, the following information may be collected, among others: IP address, date and time of page view, click path, information about
the browser you are using and the device you are using (device), pages visited, referrer URL (website from which you accessed our website),
location data, purchase activity. Your data may be linked by Google to other data, such as your search history, your personal accounts, your
usage data from other devices, and any other data Google may have about you.
Your IP address will first be truncated by us on our own servers. Google thus only receives pseudonymised data.
Google uses technologies such as cookies, web storage in the browser and tracking pixels that enable an analysis of your use of the
website. The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TDDDG in conjunction with.
Art. 6 para. 1 lit. a DSGVO.
The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You may revoke your
consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation.
The information generated by this about your use of this website is usually transferred to a Google server in the USA and stored there. For the
USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in
accordance with the TADPF and has thus undertaken to comply with European data protection principles.
Both Google and US government agencies have access to your data.
For more information on terms of use and data protection, please visit https://policies.google.com/technologies/partnersites and https://policies.google.com/privacy?hl=de&gl=de.
Use of Hotjar
On our website we use the analysis tool provided by Hotjar Ldt. (Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julians
STJ1000, Malta; “Hotjar”).
The data processing serves the purpose of designing, optimising and analysing our website according to your needs.
The tool is used to randomly record the movements of visitors to the website. This creates a protocol of mouse movements, scrolling
behaviour, dwell time and clicks on the website (what is known as the heat map).
For this purpose Hotjar uses, among other things, cookies. These can involve the collection of, among other things, the following information:
IP address (in anonymous form), information about the device you are using (screen size, devices, unique device identifier), information about
the browser you are using, location data (country only), preferred language for displaying the website, operating system used. Detailed
information on the cookies used and the function and the storage period of these can be found here:
https://help.hotjar.com/hc/en-us/articles/115011789248-Hotjar-Cookies
This data is used to create user profiles under a pseudonym. The data is not used to personally identify the visitor of the website and is not
merged with personal data of the bearer of the pseudonym. Hotjar is contractually prohibited from selling the collected data to other third
parties.
Your data may be transferred to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Hotjar is not certified under the TAPF. The data transfer takes place on the basis of appropriate protective measures,
among other things. Hotjar will provide you with further information on the measures taken upon request.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
For more information about data protection when using Hotjar, please visit: https://www.hotjar.com/legal/policies/privacy/#enduserenglish
Use of Microsoft Clarity
We use the “Microsoft Clarity” analytics tool from Microsoft Ireland Operations Limited (One Microsoft Place, South County Business Park,
Leopardstown, Dublin 18, Ireland; “Microsoft”) on our website. Microsoft is a company affiliated with Microsoft Corporation (One Microsoft
Way, Redmond, Washington 98052, USA).
The purpose of data processing is the needs-based design, optimisation and analysis of our website. The tool is used to record the
movements of randomly chosen page visitors on the website. This creates a log of mouse movements, scrolling behaviour, length of stay and
clicks on the website (so-called heat map).
Cookies or comparable technologies are used for this purpose. The following information, among others, may be collected: IP address, time of
access, click path, information about the device you are using (device type, screen size and resolution, unique device identifier, operating
system), information about the browser you are using (browser type and browser version), location data, preferred language for displaying the
website, subpages visited, length of visit, content viewed, website or file requested.
User profiles are created from this data under a pseudonym. The data is not used to personally identify the visitor to the website and is not
merged with personal data of the bearer of the pseudonym. Microsoft is contractually prohibited from selling the collected data to other third
parties.
Your data may be transferred to the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy
Framework (TADPF). Microsoft has certified itself in accordance with the TADPF and has therefore undertaken to comply with European data
protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TDDDG in conjunction
with. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR.
You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Detailed information on the cookies used and their function can be found at https://learn.microsoft.com/en-us/clarity/setup-andinstallation/cookie-list. Information on the storage duration of the information collected can be found at https://learn.microsoft.com/enus/clarity/setup-and-installation/data-retention. Further information on data protection when using Microsoft Clarity can be found at
https://learn.microsoft.com/en-us/clarity/faq#privacy, https://learn.microsoft.com/en-us/clarity/setup-and-installation/clarity-data and
https://clarity.microsoft.com/terms. General information on data protection at Microsoft can be found at https://privacy.microsoft.com/dede/privacystatement.
Use of Meta Pixel
We use Meta Pixel from Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; “Meta”) on our
website.
Meta and we are jointly responsible for the collection of your data and the transfer of this data to Meta when the service is integrated. The
basis for this is an agreement between us and Meta on the joint processing of personal data, in which the respective responsibilities are
defined. The agreement is available at https://de-de.facebook.com/legal/terms/businesstools. According to this agreement, we are responsible
in particular for the fulfilment of the information obligations in accordance with Arts 13 and 14 GDPR, for compliance with the security
requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for compliance with the
obligations in accordance with Arts 33 and 34 GDPR, insofar as a violation of the protection of personal data affects our obligations under the
agreement on joint processing. Meta is responsible for enabling the rights of the data subject in accordance with Arts 15-20 GDPR, for
complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and for complying with the obligations of
Arts 33 and 34 GDPR, insofar as a breach of personal data protection concerns Meta’s obligations under the joint processing agreement.
The application serves to address the visitor to the website with interest-related advertising on the social networks Facebook and Instagram. We have implemented Meta’s remarketing tag on our website for this purpose. This tag sets up a direct connection to Meta’s servers when
you visit our website. This informs the Meta server which of our web pages you have visited. Meta assigns this information to your personal
Facebook and/or Instagram user account. When you visit the social networks Facebook or Instagram, you will then be shown personalised,
interest-related ads.
The application also serves the purpose of creating conversion statistics. This allows us to find out the total number of users who have clicked
our adverts and were forwarded to a page equipped with a conversion tracking tag as well as what actions are taken after being redirected to
this website. However, they do not receive any information which could be used to personally identify users.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data
protection principles.
The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your
consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
For this purpose, you can deactivate the remarketing function “Custom Audiences”. You can find more detailed information on Meta’s
collection and use of data and your associated rights and options for protecting your privacy in Meta’s privacy policy:
https://www.facebook.com/about/privacy/.
Use of Google Ads conversion tracking
Our website uses the online marketing program “Google Ads”, including conversion tracking (evaluation of user actions). Google conversion
tracking is a service operated by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”).
If you click on adverts placed by Google, a cookie is placed on your computer for conversion tracking. These cookies have limited validity, do
not contain any personal data and thus cannot be used for personal identification. If you visit certain pages on our website and the cookie has
not yet expired, we and Google can recognise that you have clicked on the advert and were forwarded to this page. Every Google Ads
customer receives a different cookie. It is therefore not possible to track cookies relating to the websites of Ads customers.
The information collected using the conversion cookie serves the purpose of producing conversion statistics. This allows us to find out the total
number of users who have clicked on our adverts and were forwarded to a page equipped with a conversion tracking tag. However, they do
not receive any information with which could be used to personally identify users. We use the extended implementation of the consent mode
(Advanced Consent Mode). In this case, user data is transmitted to Google in the form of “pings” even if consent has not been granted. These
pings may contain the following information, among others: IP address to derive the IP country (the IP address is not logged), date and time of
the page view, URL of the pages visited, user agent, referrer URL (website from which you accessed our website) or information about the
triggering of website events such as a conversion. On the basis of this information, Google models user data in order to be able to carry out a
comprehensive usage analysis despite the refusal of consent.
Your data may be transmitted to Google LLC servers in the USA. For the USA, there is an adequacy decision of the EU Commission, the
Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has thus undertaken to
comply with European data protection principles.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
You will find more information as well as Google’s data privacy policy at: https://www.google.com/policies/privacy/
Use of Google AdSense
Our website uses the AdSense function by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”).
The data processing serves the purpose of renting out advertising space on the website and using these to address visitors to the website with
targeted, interest-related advertising.
This function displays personalised, interest-related adverts from the Google display network to visitors to the website. Google Analytics uses
cookies, which make it possible to analyse your use of the website.
The information generated by the cookie regarding your use of this website is usually transferred to a Google server in the USA and stored
there. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has
certified itself in accordance with the TADPF and has thus undertaken to comply with European data protection principles.
Google may also transmit this data to third parties if this is required by law or the third party is processing the data on behalf of Google. On no
account will Google associate your IP address with other Google data.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
You will find more information as well as Google’s data privacy policy at: https://www.google.com/policies/technologies/ads/ and
https://www.google.de/policies/privacy/
Use of the remarketing or “similar target groups” function by Google Inc.
Our website uses the remarketing or “similar target groups” function by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4,
Ireland; “Google”).
This application serves to analyse visitor behaviour and visitor interests.
Google uses cookies to analyse website use, forming the basis for producing interest-related adverts. Cookies allow for the recording of
website visits as well as anonymised data on the use of the website. The personal data of website visitors is not saved. If you then visit
another website in the Google display network you will then be shown adverts which are more likely to take previous areas of product and
information interest into account.
Your data may be transmitted to Google LLC servers in the USA. For the USA, there is an adequacy decision of the EU Commission, the
Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has thus undertaken to
comply with European data protection principles.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
You can find more detailed information on Google remarketing as well as the associated data privacy policy at:
https://www.google.com/privacy/ads/
Use of Microsoft Advertising
Our website uses Microsoft Advertising from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399,
USA; “Microsoft”).
The processing of data serves the purposes of marketing and advertising and the purpose of measuring the success of the advertising
measures (conversion tracking). This allows us to find out the total number of users who have clicked on our adverts and were forwarded to a
page equipped with a conversion tracking tag. It is, however, not possible to identify this user personally through this process. Microsoft
Advertising uses technology such as cookies and tracking pixels which make it possible to analyse your use of the website. If you click on
adverts placed by Microsoft Advertising, a cookie is placed on your computer for conversion tracking. This cookie has limited validity and
cannot be used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Microsoft can
recognise that you have clicked on the advert and were forwarded to this page. In this process the following information, inter alia, can be
collected: IP address, identifiers (indicators) assigned by Microsoft, information on the browser and device you are using, Referrer URL
(website via which you accessed our website), URL of our website.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Microsoft has certified itself in accordance with the TADPF and has thus undertaken to comply with European data
protection principles.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
More information on data protection and the cookies used by Microsoft can be found at: https://privacy.microsoft.com/de-de/privacystatement
Use of the Pinterest tag
We use the Pinterest tag of Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland “Pinterest”) on our
website.
The application serves to address the visitor to the website with interest-related advertising on the social network Pinterest. We have
implemented Pinterest’s conversion tag on our website for this purpose. This tag sets up a direct connection to Pinterest’s servers when you
visit our website. This informs the Pinterest server which of our web pages you have visited. Pinterest associates this information with your
personal Pinterest user account if you are logged into the social network. When you visit Pinterest, you will then be shown personalised,
interest-related Pinterest ads. If you reach our website via a Pin on the Pinterest social network, a cookie for conversion tracking is placed on
your computer. These cookies have limited validity, do not contain any personal data and thus cannot be used for personal identification. If you
visit certain pages on our site and the cookie has not expired, we and Pinterest may recognise that you have clicked the Pin and been directed
to that page. The information collected using the conversion cookie serves the purpose of producing conversion statistics and thereby
optimising our website. These can involve the processing of, among other things, the following information: Total number of users who clicked
one of our Pins and were redirected to our website, subpages visited on our website (e.g. category or product pages), search queries on our
website, your shopping cart contents, completed transactions.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Pinterest is not certified under the TAPF. The data transfer takes place, among other things, on the basis of standard
contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/lawtopic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_en.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
You can find more detailed information on Pinterest’s collection and use of data and your associated rights and options for protecting your
privacy in Pinterest’s privacy policy: https://policy.pinterest.com/de/privacy-policy.
Use of TikTok Pixel
On our website we use TikTok Pixel by TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; “TikTok Ireland”) and by
TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; “TikTok UK”). Both
companies are the joint controllers (hereinafter referred to as “TikTok”).
The purpose of the data processing is to identify and analyze our customers’ website access and to better target our customers by running
targeted ads and to evaluate the effectiveness of ads on TikTok. TikTok uses technologies such as cookies and pixels that allow your browser
to be recognized. Among others, the following information can be collected and transmitted to TikTok: Date and time of the visit, information
about the browser and device type you are using, screen resolution, IP address. TikTok can associate this information with your personal
TikTok user account. Using pseudonyms, user profiles can be created from the data collected in this way. However, it is not possible to
personally identify the users in this way.
Your data may be transferred to third countries such as the USA. For the USA, there is an adequacy decision of the EU Commission, the
Trans-Atlantic Data Privacy Framework (TADPF). TikTok is not certified under the TAPF. The data transfer takes place, among other things,
on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at:
https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_en.
The use of cookies or comparable technologies takes place with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1(a) GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1(a) GDPR. You can
revoke the consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
For more information on data protection please visit: https://www.tiktok.com/legal/page/eea/privacy-policy/de and
https://ads.tiktok.com/i18n/official/policy/controller-to-controller.
Plug-ins
Use of the Google Tag Manager
Our website uses the Google Tag Manager from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”). This
application manages JavaScript tags and HTML tags which are used in particular to implement tracking and analysis tools. The data
processing serves to facilitate the needs-based design and optimisation of our website. The Google Tag Manager itself neither stores cookies
nor processes personal data. It does, however, enable the triggering of further tags which may collect and process personal data. You can
find more detailed information on the terms and conditions of use and data protection at https://www.google.com/intl/de/tagmanager/use-
policy.html
Use of social plug-ins
Our website uses social network plug-ins. The integration of social plug-ins and the data processing associated with this serves the purpose of
optimising the advertising for our products.
The integration of social plug-ins involves a connection between your computer and the servers of the service provider of the social network
which then instructs your web browser to display the plug-in on that web page, provided you have expressly consented to this. In this process,
both your IP address as well as the information on which web pages you have visited will be transmitted to the provider’s servers. This
happens regardless of whether you are registered with or logged into the social network. The information is transferred even if users are not
registered or logged in. Should you be connected simultaneously with one or more of your social network accounts, the collected information
may also be assigned to your corresponding profiles. When using the plug-in functions (e.g. by pressing the appropriate button), this
information will also be assigned to your user account. You can therefore prevent this assignment by logging yourself out before visiting our
website and before activating the button for your social media accounts.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR.
You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
The following social networks are integrated in our website through social plug-ins. You can find more detailed information on the scope and
purpose of collection and use of the data and your associated rights and options for protecting your privacy in the provider’s privacy policy via
the link.
Facebook by Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland).
Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transfer of this data to Facebook when the service
is integrated. The basis for this is an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the
respective responsibilities are defined. The agreement is available at https://www.facebook.com/legal/controller_addendum. According to this
agreement, we are responsible in particular for the fulfilment of the information obligations in accordance with Art. 13, 14 GDPR, for
compliance with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the
service, and for compliance with the obligations in accordance with Art. 33, 34 GDPR, insofar as a violation of the protection of personal data
affects our obligations under the agreement on joint processing. Meta Platforms Ireland is responsible for enabling the rights of the data
subject in accordance with articles 15-20 of the GDPR, for complying with the security requirements of article 32 of the GDPR with regard to
the security of the service, and for complying with the obligations of articles 33, 34 of the GDPR, insofar as a breach of personal data
protection concerns Meta Platforms Ireland’s obligations under the joint processing agreement.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data
protection principles.
For more information on data protection please visit: https://www.facebook.com/about/privacy/.
Instagram by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://help.instagram.com/155833707900388
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data
protection principles.
Pinterest by Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA)
https://policy.pinterest.com/en/privacy-policy
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Pinterest is not certified under the TADPF.
Use of social plug-ins via “Shariff”
Our website uses social network plug-ins. We use data protection-compliant “Shariff” buttons to ensure that you retain control over your
data.No connection is made to the social network servers and no data submitted without your explicit consent. “Shariff” was developed by
specialists at the computer magazine c’t. It enables more personal privacy in the network and replaces the usual social network “share”
buttons. You can find more information on the Shariff project here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mitDatenschutz-2467514.html. When you click the buttons a pop-up window appears, allowing you to log on with the relevant provider using your data. It is only after you
actively login that a direct connection to the social network is set up. By logging in, you give your permission for the transfer of your data to the
respective social media provider. At this time, information such as your IP address and which websites you have visited is transmitted. Should
you be connected simultaneously with one or more of your social network accounts, the information collected is also assigned to your
corresponding profiles. Therefore, you can only prevent this assignment by logging yourself out before visiting our website and before
activating the button for your social media accounts. The social networks listed below are integrated with the “Shariff” function. You can find
more detailed information on the scope and purpose of collection and use of the data, your associated rights and options for protecting your
privacy in the provider’s privacy policy via the link.
Facebook by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://www.facebook.com/policy.php
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data
protection principles.
Instagram by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland) https://help.instagram.com/155833707900388.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data
protection principles.
Pinterest by Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA) https://policy.pinterest.com/en/privacy-policy
Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Pinterest is not certified under the TADPF.
Use of Facebook Connect
Our website uses the single sign-on function Facebook Connect from Meta Platforms Ireland Ltd. (Grand Canal Harbour, Dublin, D02, Ireland;
“Facebook”).
Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transfer of this data to Facebook when the service
is integrated. The basis for this is an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the
respective responsibilities are defined. The agreement is available at https://www.facebook.com/legal/controller_addendum. According to this
agreement, we are responsible in particular for the fulfilment of the information obligations in accordance with Art. 13, 14 GDPR, for
compliance with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the
service, and for compliance with the obligations in accordance with Art. 33, 34 GDPR, insofar as a violation of the protection of personal data
affects our obligations under the agreement on joint processing. Meta Platforms Ireland is responsible for enabling the rights of the data
subject in accordance with articles 15-20 of the GDPR, for complying with the security requirements of article 32 of the GDPR with regard to
the security of the service, and for complying with the obligations of articles 33, 34 of the GDPR, insofar as a breach of personal data
protection concerns Meta Platforms Ireland’s obligations under the joint processing agreement.
This function enables website visitors to log on to the website via their already existing Facebook account. The processing of data serves the
purpose of verification during registration, personalisation and for interest-related advertising. To offer this function on the website a
connection to the Facebook servers is established. Cookies are used for this purpose. In this process the following information, inter alia, can
be collected and transmitted to Facebook: IP address, browser information, referrer URL (website via which you accessed our website),
location data. This happens regardless of whether you are registered with or logged into the social network. The information is transferred
even if users are not registered or logged in. Should you be connected simultaneously with one or more of your social network accounts, the
collected information may also be assigned to your corresponding profiles. You can therefore prevent this assignment by logging yourself out
before visiting our website and before activating the button for your social media accounts. Your data may be transmitted to the USA. For the
USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself in
accordance with the TADPF and has thus undertaken to comply with European data protection principles. When using the single sign-on function the Facebook profile of the website visitor is connected with a customer account for this website. In this
case we receive personal data of the user through Facebook, as stated in the login process. This can include the following information, inter
alia: Name, address, public profile information (e,g, name profile picture, age, gender), email address, friends list, “Likes” information.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal. You
can find more detailed information on the terms and conditions of use and data protection at https://www.facebook.com/about/privacy/.
Using Vimeo
Our website uses plug-ins from Vimeo Inc. (555 West 18th Street New York, New York 10011, USA; “Vimeo”) to integrate videos into the
“Vimeo” portal.
If you access pages on our website that contain this kind of plug-in, this will generate a connection to the Vimeo server and indicate the plugin on the site by means of a message in your browser. Information such as your IP address and which websites you have visited will be
transmitted to the Vimeo server.
If you are logged into Vimeo, Vimeo will assign this information to your personal user account. When using the plug-in functions (e.g. starting a
video by pressing the appropriate button), this information will also be assigned to your Vimeo account.
Your data may be transferred to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy
Framework (TADPF). Vimeo has certified itself in accordance with the TADPF and has thus undertaken to comply with European data
protection principles.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
Further information on the purpose and scope of enquiry and continued use and processing of the data by Vimeo and your associated rights
and options for protecting your privacy can be found in the Vimeo data privacy policy: https://vimeo.com/privacy
Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves to facilitate the consistent display of fonts on our website. In order to load the fonts, a connection to Google
servers is established when the page is accessed. Among other things, your IP address and information about the browser you are using will
be processed and transmitted to Google. This data is not linked to your Google account. Your data may be transmitted to the USA. For the
USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in
accordance with the TADPF and has thus undertaken to comply with European data protection principles.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
You can find more detailed information on the data processing and data protection at https://www.google.de/intl/de/policies/ and at
https://developers.google.com/fonts/faq.
Use of Adobe Fonts
We use Adobe Fonts from Adobe Systems Software Ireland Limited (4-6 Riverwalk Citywest Business Campus, Dublin 24, Ireland; “Adobe”)
on our website.
The data processing serves to facilitate the consistent display of fonts on our website. In order to load the fonts, a connection to Adobe
servers is established when the page is accessed. In the process, your IP address and information about the browser and operating system
you are using are processed and transmitted to Adobe. Your data may be transmitted to third countries, such as the USA and India. For India,
no adequacy decision from the EU Commission is available. For the USA, there is an adequacy decision of the EU Commission, the TransAtlantic Data Privacy Framework (TADPF). Adobe has certified itself in accordance with the TADPF and has thus undertaken to comply with
European data protection principles.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.
You can find more detailed information on the data processing and data protection at https://www.adobe.com/de/privacy/policy.html and
at https://www.adobe.com/de/privacy/policies/adobe-fonts.html.
Use of Google Translate
We use the translation service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website via API integration.
The data processing serves the purpose of presenting the information provided on the website in a different language. In order for the
translation to be automatically displayed after you have selected a national language, the browser you are using connects to the Google
servers. Cookies may be used for this purpose. Thereby, among other things, the following information can be collected and processed: IP
address, URL of the page visited, date and time. Your data may be transferred to the USA. For the USA, there is an adequacy decision of the
EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has thus
undertaken to comply with European data protection principles.
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with
Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You
can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal. You
can find more information on the collection and use of your data by Google at: https://www.google.com/policies/privacy/.
Rights of persons affected and storage duration
Duration of storage
After contractual processing has been completed, the data is initially stored for the duration of the warranty period, then in accordance with the
retention periods prescribed by law, especially tax and commercial law, and then deleted after the period has elapsed, unless you have agreed
to further processing and use.
Rights of the affected person
If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR: Right to information, correction, deletion,
restriction of processing, data portability. You also have a right of objection against processing based on art. 6 (1) GDPR, and to processing
for the purposes of direct marketing, according to art. 21 (1) GDPR.
Right to complain to the regulatory authority
You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that your data is not being processed
legally.
You can lodge a complaint with, among others, the supervisory authority responsible for us, which you may reach at the following contact
details:
Bayerisches Landesamt für Datenschutzaufsicht (BayLDA)
Promenade 18
91522 Ansbach
Tel.: +49 981 1800930
Fax: +49 981 180093800
E-Mail: poststelle@lda.bayern.de
Right to object
If the data processing outlined here is based on our legitimate interests in accordance with Article 6(1)f) GDPR, you have the right for reasons
arising from your particular situation to object at any time to the processing of your data with future effect.
If the objection is successful, we will no longer process the personal data, unless we can demonstrate compelling legitimate grounds for the
processing that outweigh your interests or rights and freedoms, or the processing is intended for the assertion, exercise or defence of legal
claims.
If personal data is being processed for the purposes of direct advertising, you can object to this at any time by notifying us. If the objection is
successful, we will no longer process the personal data for the purposes of direct advertising.
last update: 22.10.2024
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